A founder-honest read on the limits and the value of scanning only what is publicly visible.
Start with crawl access, entity clarity, useful source content, and measurable prompts—not a new acronym or a promise of guaranteed citations.
You cannot calculate conversion rate from the outside, but you can inspect whether the public path to product discovery, trust, cart, and checkout is intact.
The right proof depends on the decision being asked for. Place the evidence that resolves the buyer's next uncertainty before the ask—not in a logo wall by default.