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Schema + Entity Kit

The Schema + Entity Kit improves the structured signals that help search and AI systems understand who you are, what you offer, where you operate, and why you are relevant.

This kit focuses on Organization or LocalBusiness schema, Service and FAQ schema, breadcrumb and provider guidance, SameAs links, and entity consistency across your public surfaces.

What's included

  • Organization or LocalBusiness schema guidance
  • Service schema recommendations
  • FAQ schema recommendations
  • Person or provider schema where relevant
  • Breadcrumb schema recommendations
  • SameAs and entity connection guidance
  • Entity consistency checklist

Who it's for

Businesses with weak machine-readable business data, incomplete schema, or inconsistent entity signals across the web.

Scoped after scan

Scope confirmed against your scan before any work begins.

Run a free scan firstTalk it through
Surface focus
  • Organization schema
  • LocalBusiness schema
  • Service schema
  • SameAs
  • Entity clarity

Pairs well with