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Common public-path risk · Interest leaks before the call

Professional Service Firms

The public site asks for a meeting before it earns one. Service positioning is generic, the consultation CTA looks identical to the contact form, pricing direction is hidden, and there is no second-best path for visitors who are not ready to book a call. Interest leaks because the next step is too big.

Public pages only. The $97 report comes after the result.

Public pages onlyInspect the method →
Sector surface map Public evidence
Generated sample photograph of a Revvye sector surface map. Live observation counts bind from the industry registry, not from this image.Sample method photograph
6documented observations
  1. 01
    SurfacePublic page and response
  2. 02
    ContextInterest leaks before the call
  3. 03
    DecisionEvidence-backed next step
43 published rulesNo private analytics
Observation register · source-bound

What Revvye can inspect on this public path.

These are sector-specific observation prompts from the industry registry. Your result only includes signals the scan actually detects.

  1. 01

    Whether each service page differentiates the firm beyond a list of capabilities.

  2. 02

    Whether the public surface offers a smaller next step (download, intro materials, working session) for visitors who are not ready for a sales call.

  3. 03

    Whether case studies, sample work, or sample deliverables exist in any public form.

  4. 04

    Whether pricing direction, scope shape, and fit-or-not signals exist on the public site.

  5. 05

    Whether AI answer engines can read the firm's positioning pages, not just a thin homepage.

  6. 06

    Whether the inquiry form returns a same-page confirmation and a real expectation of response time.

Public failure patterns

Described. Not claimed.

These are documented sector patterns, not customer findings. A scan must observe the signal on your URL before it becomes part of your result.

  1. 01

    A consultancy site where every service page ends in the same 'book a call' CTA with no smaller step in between.

  2. 02

    A firm with strong work that has no public sample, no case study, and no signal of what scope or budget shape engagements take.

  3. 03

    A homepage that talks about 'partnership' and 'transformation' without naming the type of company that hires the firm.

  4. 04

    An inquiry form that submits to a black hole, with no confirmation page and no stated response time on the page itself.

  5. 05

    An advisor page where the AI crawler is blocked from the long-form positioning page, so the answer engine only ever sees the thin homepage.

Fix posture · after observation

A sequence for deciding what to change first.

This is a sector playbook, not a promised outcome. The detected evidence still determines whether any step belongs in the actual work order.

  1. 01

    Add a smaller next step before the call. A short, useful asset will outperform a 'book a call' CTA on cold traffic.

  2. 02

    Differentiate service pages by who you say no to, not just who you say yes to.

  3. 03

    Surface scope shape and engagement direction publicly. Hidden pricing scares away the buyer the firm actually wants.

  4. 04

    Make sure the answer engines can read the long-form positioning page where the differentiation actually lives.

Published rule boundary

Sector context cannot invent a rule match.

The scan engine exposes 43 named public checks. Relevant rule definitions appear here only when the sector registry cites their real ids.

01CRAWLER_BLOCKED_BY_ROBOTS_TXT

AI crawler disallowed by robots.txt

Observes

robots.txt fetched from the domain root · per-bot Allow/Disallow evaluation via robots-parser · the matched robots.txt line number for the blocking rule

Does not measure

Detects only what robots.txt declares for the named bots Revvye tracks; it does not verify whether the engine actually honored the rule, nor whether the bot was blocked by a firewall/WAF the scanner cannot see.

02structured-data.faqpage.incomplete

FAQPage schema missing required properties

Observes

presence of an FAQPage node · required prop: mainEntity (the question/answer list)

Does not measure

Verifies the mainEntity property exists; it does not judge whether the questions match real customer intent.

03homepage_missing_schema

Homepage has no detected schema markup

Observes

the schema_summary derived from the homepage during the scan

Does not measure

A presence signal at the homepage level; rich-result eligibility detail is graded by the Structured Data rules above.

Sector boundary questions

What the public scan can—and cannot—answer.

01Will Revvye recommend that I publish my fees publicly?

Not necessarily. Revvye recommends giving the buyer enough scope and shape signal to self-qualify. That can be a price range, an engagement minimum, a typical-buyer profile, or a clear sense of who the firm does not work with.

02How does Revvye treat case studies if I cannot share a client name?

Anonymized case studies still count. Revvye flags the absence of any sample work in public; whether that sample names a client is the firm's decision and the firm's NDA story.

03What if my buyers come from referrals, not search?

The scan still applies. Referrals close faster when the public surface confirms the referral. Revvye checks whether a referred buyer who lands on the site sees the same firm the referrer described.

04Will publishing longer service pages help AI search mention my firm?

Length is not the test. Self-contained answers — who you serve, what you will not take, how a first conversation works — are what buyers and answer engines can quote without guessing. Revvye checks whether those pages are crawlable and whether FAQ or service schema matches the visible copy. It cannot guarantee a mention.

Observe the path before prescribing the fix.

The sector pattern is context. Your URL supplies the evidence.Return to the scanner

Run this sector against your URL.

Public pages only. The $97 report comes after the result.