Direct-booking audit

Review the hotel booking journey.

A review of mobile discovery, room and offer pages, date selection and booking-engine handoff, with a ranked backlog of fixes and a measurement plan.

Who it’s for

Owners and commercial teams with a live hotel website and booking engine who need a prioritized diagnosis before more spend.

Scope

  • Journey review

    Inspect mobile discovery, room and offer pages, date selection, engine handoff and booking completion using agreed test scenarios.

  • Commercial and tracking checks

    Review the direct offer, channel context and cross-domain measurement. Separate confirmed observations from questions requiring booking-system access.

  • Decision-ready backlog

    Deliver ranked issues, supporting evidence, dependencies, proposed owners and a measurement plan for the fixes.

Before we begin

Share your website, booking engine, target markets and analytics. Agree any test-reservation arrangements with the property.

Measurement

Track booking starts, completed stays, cancellations and net direct revenue after media and booking costs.

Fee

Scope and fees are agreed in writing before work begins. The audit fee is credited in full toward a Conversion Refit or Full Direct Build.

Fees & booking

The audit scope and fee are agreed in writing before work begins. The audit fee is credited in full toward a Conversion Refit or Full Direct Build. The proposal lists exactly what is reviewed, what you receive, and when.

Review the booking journey